The Business Case for Hosted Microsites and Campaign Landing Pages with iPressroom’s CMS for PR
iPressroom, Inc., is a hosted content management software platform for online newsrooms, websites and social media communications that was founded in 2001 by Eric Schwartzman, a former publicist at Rogers & Cowan. IN this video, iPressroom V.P. of Products and Services, Chris Bechtel discusses the business case and benefits of using a hosted web content management software (CMS) platform for PR, microsites and campaign landing pages. For info: visit: www.ipressroom.com
Duration : 0:1:49
Watch our marketing professionals give expert advice on branding and brand strategy. This is thunder::tech’s April 2009 episode of Good Morning Marketers, our monthly morning show dedicated to the latest marketing trends.